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You are here: Home / 2020 / Archives for September 2020

Archives for September 2020

Milan Fashion Week SS21: Thousand Faces of a Dream?

September 26, 2020 by Aynura Maye

I wonder whether the fashion has ever been really about fashion. I always thought of the fashion as the mirror of the spirit of its time. Yet, on the last day of the Milan Fashion Week, looking back the previous years, I think fashion means way more. It may also harbinger big social changes yet to occur. As close as three years ago, the runways were all about experimental deconstruction. To a point it was hard to understand what we feel about them. Now, in the midst of social, political, environmental crisis and debilitating pandemic, I, in retrospect, want to allow myself to believe that fashion or designers were heralding this perfect chaos. This crippling predicament that we’ve put out on the face of the world after seasoning it for some years inside the dark alleys of our mind.

https://www.instagram.com/p/CFrfag2IHrs/

One may ask, what these thoughts have to do with this week of fashion? Now, going carefully over the shows, I see one major line, one dream. A theme that to my mind, have been replayed and brought to runways and our screens in a thousand different ways. Each house and brand, in its own way, played the idea of going back to roots, home and DNA – the guarantor of serenity and tranquility. In times of unprecedented discord and agitation to feel once again in charge of life to recharge and re-orient. To be able to be hopeful again.

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A post shared by Giorgio Armani (@giorgioarmani)

Thousand shapes of one story

Although at first sight unlikely, each of these houses played the same theme in line with their core values. Maybe the most direct take came from Valentino by going back to Italy, its country of birth. Dolce & Gabbana revisited the patchwork tradition of its home, Siciliy with a grotesque set design. Etro, likewise, paid a tribute to its roots in a very Etro-ish colorful presentation. In total contrast to the splash of bright colors, Fendi had its models walk down dreamy, delicate white runway decorated with nostalgic yet kind of romantic white curtains… once again, in a tribute to its family traditions. Luisa Beccari, in a poetic way, dedicated the show to her own family. Holding tight to its DNA, the rule-breaker Missioni was home again. Probably the only house capable of elevating knitwear to high fashion and extending it into home and lifestyle, Missioni reversed seasons, revealing autumn-winter collection (to me, rightfully). Armani, who rose and shone with fabrics, went back to roots in his own way. We’d just witnessed a showcase of fabrics of almost ambrosial taste. Versace, born out of the instinctual lust and subterranean carnal desires was back in chthonic land of the Gorgons. Prada occupied itself with “a fundamental examination of the meaning of Prada”. Moschino outdid itself with its already viral doll show in quest of reinventing its DNA of playfulness. Even an emerging brand, Act-1, which is born out of bottomless doubts and identity crisis once more considered this dreadful theme against the staggering reality we live now.

https://www.instagram.com/p/CFprTTwhmzZ/

More Earth Colors, More Flowers

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A post shared by Alberta Ferretti (@albertaferretti)

What I am writing next may sound bizarre. Maybe it’s kind of bizarre. Fashion houses, regardless their story of inspiration, have seriously resorted to the Earth Colors. This palette, besides being a bare testimony of us painfully and slowly waking up to our prejudices, has a distinct meaning. Starting from the milkiest beige tone to the dark brown the earth colors symbolize the Earth, the mother earth, the mother, the safe harbor. Resorting to this color palette, to me, says a lot about our state of mind. To this train of thought we can easily add green color (Mother Nature), and flower details.  

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A post shared by Valentino (@maisonvalentino)

When the drives behind manifestations are studied, really the pieces of the puzzle come together – the cry of our soul to feel safe again expressed in so many different ways and colors. The stories of inspiration revolved around what we long for – returning home, roots, family or brand DNA. To bath in the unfailing serenity and tranquility to recharge and re-orient.

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A post shared by Elisabetta Franchi (@elisabettafranchi)

Filed Under: Fashion, Fashion & Myths Tagged With: fashion, fashion symbols, Fashion Week, italian, italian fashion, Milan, milan fashion week, moda, spring-summer 21, ss21, symbols

Why suddenly the Earth Colors are staple colors of SS21?

September 25, 2020 by Aynura Maye

As we’ve made half way thru the Milan fashion week today, on the third day, I dim the light of my cell phone and make myself comfortable on the coach with a freshly brewed coffee to catch up with the shows that I didn’t get to watch during the day. Right, I enjoy night time “me” hour with coffee after the family members are gone to bed. By the way, I’ve finally learned to use my coffee machine as I avoid bars and coffee shops as much as I can. Sometimes I even dare to experiment with my coffee.

Cut to the chase, I keep clicking IGTVs one after another and at some point close my eyes to see what has remained with me so far – the total palette of earth colors flicker in front of my eyes. I feel like, wait a second, really, starting from milky white to dark brown – the earth colors (colori della terra) do make considerable part of all collections. Now, seeing this repetitive pattern takes my thoughts to another pattern that I’ve been observing. Albeit, more detectable than and not as subtle as this one – many stories of inspiration revolve around going back to roots, home, family and traditions.

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A post shared by MRZ (@mrz.official)

I know it may sound bizarre what I am going to write next. The first question comes to mind is how one is related to the other. Yet, if someone ever wondered, here is one possibility of why and when we tend to turn to the earth colors (and how these two things are related).

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A post shared by Max Mara (@maxmara)

Secret tone of the earth colors

We perceive earth colors in association with the Earth (as it is obvious from the name). The earth symbolizes home for us. Home is where we belong, safe harbor, our mother and ultimately defining feature of our identity. No wonder, when we go poetic about it, we call it ‘mother earth’. In a sense, the earth, (la terra) is the great mother, the container of life – from where we come, to where we return. Without making it more complicated let’s get to the point.

Now, when in difficulty, what is the first urge we feel? For most, the urge is to go back home, parent’s house, that small village where each piece of stone is so familiar to us, where tranquility reins and nothing seems to change. All too familiar, right? We long for that unfailing serenity. This basic formula has myriad ways of manifestation in our behavior.

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A post shared by Fendi (@fendi)

Wish for homecoming in making

One is what, I dare to say, we’re observing on the runways now (oh, well, also on our screens too). In disquieting times like this, we involuntarily crave to back home, our safe place. The cacophony of the time we live in, political uncertainties, environmental crisis, social movements, the pandemic that has crippled the world make us look for a solid ground where we’ll feel safe again and feel in charge of our lives. Earth colors in all its shadows are manifestation of that need for comfort, serenity and certainty.

Yes, I love fashion for so aptly interpreting the cries of our souls and compensating the missing aspects of our lives through design.

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A post shared by Dolce&Gabbana (@dolcegabbana)

I guess, by now, the correlation is quite clear between the earth colors and the stories of “going back home”. The colors and patterns D&G presented are very strong. Yet, the theme is revisiting the patchwork tradition of Sicily with a grotesque set design. Fendi, in sharp contrast to Dolce & Gabbana, dedicated the collection in delicate tones to family traditions. And my most favorite so far, with refined aesthetics Luisa Beccaria showcased family ties in the most poetic way possible.

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A post shared by Luisa Beccaria (@luisabeccaria)

Yes, just like that. To my humble opinion, the longer we have to endure hard times like this, the more we are going to see romantic, nostalgic, yet structured pieces and tranquilizing or solid dark colors running down the runway or coming to our screens. Especially, in fashion of the continental Europe. Unlike Anglo-Saxon fashion, which takes more of an outward stance, the fashion of the continental Europe is wish-making at work, especially, in hard times, to bring visual compensation for what is missing in our lives.

Filed Under: Fashion Tagged With: Dolce & Gabbana, earth colors, fashion, Fashion Week, fendi, luisa beccari, max mara, Milan, milan fashion week, observations, spring-summer 21, ss21

Mother Archetype VI – Home-wrecker with a mission

September 17, 2020 by Aynura Maye

The previous post was on overdose of the maternal instinct and this post will be about the other end of the spectrum. The “home wrecker” with wiped out maternal instinct who comes with a pre-destined mission. Jung labelled this type as Overdevelopment of Eros.

Woman falling into this category tends to overdevelop intellectual aspect and block maternal instincts in repulsion to the first type women. Remember that entirely instinctive, blind, love-wrapped, yet awfully dangerous hypertrophic mother type from the previous post? Yes, that one. Naturally such daughter develops deep admiration to father and idolizes him. The unconscious urge of this type of woman is to outdo the mother. How we call it now? – Daddy’s princess? Or mommy’s little rival at home?

Femme Fatale – anything but maternal instinct

Such mindset sets the background for quite some disastrous decisions and lifestyle choices. For example, series of romantic relationships and dramas with married men. It just gives them an opportunity to wreck a marriage (to apparently, outdo that rival at home). Once mission is completed, she moves on to the next victim. Apparently, no relationship should lead to where maternal instincts are involved – femme fatale with the touch of acute intellect – as we know it. They also tend to put an abnormal emphasis on the personality of others.

Here obviously, we talk about the extreme representations of the complex. As Jung highlights, none of the types exist in the purest form. The features of the dominating type often blends in many subtle shades of other types. Which in fact, could become enablers of transformation at certain phases of life.

Not your usual home-wrecker

Yet, on the positive side, such woman unconsciously reacts to men who are either strangled in an oppressive relationship or stifled with mother attachments. So she is kind of “rescuer of suffocating man”, if gone too far, a home-wrecker. So not all home-wreckers are made equal. Some have pre-destined mission of being a correction factor. That’s why, no matter where she comes in, she arouses moral conflict and disturbance. She represents the other side of the river. Yet, many times, along the process she becomes disturbed too if she awakens to her hidden purpose.

Most interestingly, according to Jung, her way to detach a man tangled in mother attachments (and complete that secret mission) passes through her own painful discovery and reconciliation with her once wiped out maternal instincts.

Stay tuned for the third type.

Read other posts of the series:
Mother Archetype I
Mother Archetype II – Son Lover of the Mother Goddess
Mother Archetype III – Don Juanism
Mother Archetype IV – Homosexuality and Impotence
Mother Archetype V – Exaggerated Maternal Instinct
Mother Archetype VII – Daughter in Shadow
Mother Archetype VIII – Mom Hater
Mother Archetype IX – Part Human, Part Supernatural
Mother Archetype X – Motherland
Mother Archetype XI – Teenage Crisis – Libido
Mother Archetype XII – Incest: Problem or Solution?

Filed Under: The (Un)Conscious Tagged With: aynura maye, conscious, covid-19, depth psychology, exaggeration, extinction, jung, maternal instinct, Mother Archetype, mother complex, unconscious

Mother Archetype V – Exaggerated Maternal Instinct

September 9, 2020 by Aynura Maye

The turn now is for females. Mothers equally shape daughters’ nature (and destiny for that matter!) too. This doesn’t intend, however, to diminish by any means the undeniable father-daughter bond. That said, ladies, let’s get going and see who we recognize in the following four posts – Our mom? Cousins? Aunties? Mother-in-laws? The lady next door? Or maybe ourselves?

Jung divides effects of the Mother Complex in females into three major categories. It ranges from exaggeration to extinction of maternal instinct and one transitional type in between.

Hypertrophy of Motherhood

Today’s category is exaggeration or hypertrophy of the maternal instinct. This means intensification of all female instincts, above all, the maternal instinct to a point where the only goal is childbirth. To her the husband is just another object to look after like house, furniture etc. Even her own personality is secondary. She lives her life through others – the objects that she identifies herself with and takes care of. First she gives birth to the children, and from then on she clings to them. Because without them she has no existence whatsoever. This type of woman, though continually “living for others,” is, as a matter of fact, unable to make any real sacrifice.

Driven by ruthless will to power, she fanatically insists on her own maternal rights. Sadly, often succeed in annihilating not only her own personality but also the personal lives of her children. The less conscious such a mother is of her own personality, the greater and the more violent is her unconscious will to power. Ok, I’ll stop here, too scary? Who are we observing so far?

Glorified Motherhood

On the positive side, this is the image of the mother which has been glorified in all ages and all tongues. Without doubt, this is the mother-love associated with warm memories, motherland, homecoming and safe shelter from all dangers.

Read other posts of the series:
Mother Archetype I
Mother Archetype II – Son Lover of the Mother Goddess
Mother Archetype III – Don Juanism
Mother Archetype IV – Homosexuality and Impotence
Mother Archetype VI – Home-wrecker with a mission
Mother Archetype VII – Daughter in Shadow
Mother Archetype VIII – Mom Hater
Mother Archetype IX – Part Human, Part Supernatural
Mother Archetype X – Motherland
Mother Archetype XI – Teenage Crisis – Libido
Mother Archetype XII – Incest: Problem or Solution?

Filed Under: The (Un)Conscious Tagged With: aynura maye, conscious, covid-19, depth psychology, exaggeration, hypertrophy, jung, maternal instinct, Mother Archetype, mother complex, unconscious

Mother Archetype IV: Homosexuality

September 3, 2020 by Aynura Maye

According to Jung, the typical effect on the other end of the curve on the sons is homosexuality and even impotence. See previous post for the effect of Don Juanism on the other end of the curve. In cases as homosexuality, the son’s entire heterosexuality is tied to the mother in an unconscious form. Receptivity, intuitiveness and other feminine traits coming from such bond translate to a kind of creative and insightful personality. Unsurprisingly, such men may have good taste and an aesthetic sense. Again, thanks to the presence of a feminine streak, such people may be very good at teaching too. On top of all, this sort of insight and tact would allow them spiritual receptivity, responsiveness to revelation and appreciation of history.

This description from Jung makes me reflect on my own life experience. Interestingly enough, the most insightful friends I’ve ever had, as a rule have been homosexuals. As they have perspectives of both genders, deep conversations with them is just pure delight. I may commit a serious crime here, but such description gives me an idea. It may also explain why we see more homosexuals in some professions, such as fashion design, than others. Obviously, it doesn’t mean that all fashion designers are homosexuals.   

Yet, Jung believes, son’s mother complex doesn’t appear in pure form because of the difference in gender. Along this complex, the archetype Anima plays an important part. This is the Archetype that gets projected on man’s sexual counterpart and guides the man through the separation process from the Mother.

Read other posts of the series:
Mother Archetype I
Mother Archetype II – Son Lover of the Mother Goddess
Mother Archetype III – Don Juanism
Mother Archetype V – Exaggerated Maternal Instinct
Mother Archetype VI – Home-wrecker with a mission
Mother Archetype VII – Daughter in Shadow
Mother Archetype VIII – Mom Hater
Mother Archetype IX – Part Human, Part Supernatural
Mother Archetype X – Motherland
Mother Archetype XI – Teenage Crisis – Libido
Mother Archetype XII – Incest: Problem or Solution?

Filed Under: The (Un)Conscious Tagged With: aynura maye, covid-19, depth psychology, homosexuality, jung, Mother Archetype, mother complex, unconscious

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Aynura Maye

Currently exploring the know how of Made in Italy through the stories of those who create it. Individuals.

Also, tracking fellow youth from my land Azerbaijan who built themselves in Italy.

Enjoy xx

Aynura

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